Marketing

2014 Search Marketing With Danny Sullivan

"Mug shot" of Danny Sullivan

“Mug shot” of Danny Sullivan (Photo credit: Wikipedia)

A 2014 search marketing interview with Danny Sullivan

Gareth Davies from Marketing Pilgrim recently interviewed the search marketing legend Danny Sullivan. He was keen to hear some top pressing questions every search marketer asked.

#1 Google

Danny Sullivan

Gareth: Danny, after studying trends for the last two years, it seems that the Google Algorithm seems to favor larger brands as opposed to smaller business concerns regarding search results. So, is SEO an effective way of driving organic traffic to smaller business concerns this year?

Danny: I feel Google’s Algorithm is favoring brands … Read the rest

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Perform Website Maintainance to Maximize Uptime

website is down

website is down (Photo credit: Sean MacEntee)

 

Website Maintainance to Maximize Uptime

 

In recent times, website owners have come to understand the implications on profits by web site downtime. A loss incurred on any business has made this particular situation a prime concern for web owners. According to a blogger, Steve Martin; proper planning and taking worthwhile steps happens to be a long lasting solution in avoiding down time and maximizing one’s site up-time. He further goes ahead to correct some mostly used assumptions; all cases of website downtime are brought about by a mistake on the side … Read the rest

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