Perfume Review: Juicy Couture For Women by Juicy Couture

Juicy Couture Straw Tote

Juicy Couture Straw Tote (Photo credit: ralph and jenny)

Juicy Couture by Juicy Couture was launched in 2006 and was the first perfume by the American Fashion house created in 1997 by Pamela Skaist-Levy and Gela Nash-Taylor (ther latter being married to a member of the famous pop band The Duran Duran). They started from a small shop of  maternity clothes and then expanded worldwide with all sorts of accessories, including fragrances.

Juicy Couture’s target is young and sophisticated and – thanks to Madonna’s endorsment – the most famous pieces of their collection remain the tracksuits.
With this fragrance the two designers wanted to maintain the same level of sophistication and young spirit, anbd that is probably why the bottle has quirky exaggerated lines, reminding of old perfumes. The official notes in their website are: passion fruit, watermelon, clove, apples, water hyacinth green leaves, wild rose, lilies, tuberose, vanilla, woods and patchouli.

The opening is quite soft, with creamy floral notes of gardenia and tuberose, which quickly become dominant, and are supported by a neutral fruity background. In the middle phase, after about 30-40 minutes, the floral layer is more present, but the attention shifts from tuberose to an orange blossom with a green attitude.

The structure won’t change much over the course of time, with tuberose remaining in the foreground, and gradually absorbing the creaminess. The fruits can finally come out more clearly at this stage, with mandarins and other floral groups that had remained hidden so far, especially honeysuckle, which reminds of some parts of Anais Anais by Cacharel. In the base notes, the creamy side disappears for good, and what is left are soft notes of gardenia and  cold soapy jasmine.

All in all, the intention of producing a sophisticated fragrance for a young public was accomplished with this first Juicy Couture fragrance. It has a dense style, full of personality, perfect for a daily use, although not exactly the one you would use for a light work-out. In an office environment, it will be appropriate, although it won’t always stand out as it’s very similar to other modern perfumes for women that use the same structure of creamy gardenia plus orange blossom.
On the night side, spring will be the perfect season to wear it in informal or semi-formal occasions. It will work well for romantic scenarios as well, thanks to its addictive florals. Recommended age range: between 25 and 60 years.

Check my perfume blog YourNextPerfume.com for other reviews of fragrances on the same category, both designer and niche.

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Posted in Fashion